Beyonce's daughter Rumi, 4, makes rare appearance in famous mom's new ad & looks IDENTICAL to sister Blue Ivy, 9

BEYONCE’S four-year-old daughter Rumi made a rare appearance in her famous mom’s new ad.

Rumi looked IDENTICAL to her sister Blue Ivy, 9, in the new snap.

In a new ad for Beyonce’s athleisure clothing line Ivy Park and Adidas, several children of celebrities appeared as they modeled the line and played with the sports brands’ products.

Kobe and Vanessa Bryant's daughter Natalia made an appearance, as well as Ryan Philippe and Reese Witherspoon's kids Ava and Deacon.

About halfway through the one minute and 30 seconds long clip, Beyonce, 40, made an appearance as she wore matching black and white checkered outfits with her daughters.

Rumi, who was held by her mother, looked adorable in a sports bra and matching leggings.

Her hair was pulled back in pigtails braids.

Meanwhile, Blue Ivy looked grown up in a matching sports bra and leggings set.

She stood behind her mother and sister as she held a soccer ball.

In addition to Blue Ivy and Rumi, Beyonce shares son Sir, 4, with husband Jay-Z, 51.


The new ad is not the first time Beyonce has recruited her children to appear in an ad for the brand.

Back in August, Blue Ivy, Rumi and Sir were featured in a cowboy rodeo-themed campaign for Ivy Park X adidas.

In the clip, Beyonce matched her twins in all blue outfits.

Another shot captured the proud mom as she walked beside Blue Ivy, who is nearly as tall as the singer.

Sir also captured the attention of fans as he sported a blue cowboy hat in the video.

Blue Ivy also appeared with the Single Ladies singer in an ad for the "Icy Park" capsule collection, which dropped in February.

The mother-daughter duo posed side-by-side, with Beyonce posing in a graphic-print puffer jacket and matching bottoms.


The latest ad for Beyonce's collection comes after the star stole the center court limelight as she posed in a game, set and matching leotard, shawl and boots to promote the line.

She served up her new green range in an ad for the Ivy Park Adidas collection last month.

Despite posing on a tennis court, Beyonce opted to model in less than traditional sportswear for the recent photoshoot.

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